The Google Analytics Reporting API v4 is the most advanced programmatic method to access report data in Google Analytics. With the Google Analytics Reporting API, you can: • Build custom dashboards to display Google Analytics data. • Automate complex reporting tasks to save time. • Integrate your Google Analytics data with other business applications.
Google Analytics is built upon a powerful data reporting infrastructure. The Google Analytics Reporting API v4 gives you access to the power of the Google Analytics platform. The API provides these key features:
- Metric expressions - The API allows you to request not only built-in metrics but also combination of metrics expressed in mathematical operations. For example, you can use the expression ga:goal1completions/ga:sessionsto request the goal completions per number of sessions.
- Multiple date ranges - The API allows you in a single request to get data in two date ranges.
- Cohorts and Lifetime value - The API has a rich vocabulary to request Cohort and Lifetime value reports.
- Multiple segments - The API enables you to get multiple segments in a single request.
• Can create custom dashboards
• Save custom data on database
• Download custom reports automatically in custom time ranges
• Parallelly streaming to dashboards , Database , Data Mining engines
• Update dashboards consistently without human involvement
Custom built API to download Analytics reports both automatically & using GUI. According to custom requirements.
• Example One -:
o Date: from 2017/01/01 to 2018/09/26.
o 5 different metrics
o 10 different dimensions
o Download reports & Update dashboard every day / week / month
o integrate above report to database at same time o Send Excel report via Outlook